Edwin Mah Film & Media Arts
After Midnight Title Sequence
After Midnight is a film about a lonely homicide detective who has been assigned to investigate a series of murders. All of the murder victims were participants in a sadomachism culture that comes to live in the city after midnight. Unbeknownst to his superiors, the detective is a participant in this culture; and as he uncovers more clues about the murders, he discovers that [...]
130R Media Arts Production
The name 130R is a dual reference. The first is a reference to the famous 130 degree radius turn on the Suzuka race circuit in Japan while the second reference is to the pen tool that is used to create bezier curves in graphics programs. The overall concept was to use a mask to create a “curvy” R to allude to the pen tool, bezier curves, and at least remotely, the [...]
Garden TV
When I was in grad school for my other graduate degree, my mom planted rows of plants on both sides of the sidewalk that led from the front door of my house to the street where the mailbox was. They looked nice, but it didn’t take long for me to realize that the plants actually created a lot of additional work when I mowed the lawn each week because I would have to [...]
Tea Commercial
This was an interesting project to work on because it was shot on 16mm film using a Bolex camera. Shooting on film requires a great deal more planning since film is much more expensive than video tape. The concept for this commercial was motivated by one of my favorite songs by the Cowboy Junkies, Cold Tea Blues. The ending of this song is actually a bit sad, but I [...]
Drifter
The Appalachian Trail stretches over 2,000 miles from the northern border of Georgia to the northern regions of Maine. Its vast length presents a formidable challenge to hikers who are motivated to hike its entire distance in a single season; the challenge for many is not only physical but psychological since it is likely a metaphor for other challenges, both known [...]
Skin Deep
CU: A female model sits in a chair while a makeup artist applies makeup to her face. MS: A hairstylist quickly works on her hair with a brush. XCU: A digital clock on the wall reads “1:51”. WS: More female models are having makeup applied NAT SOUND: Hairdryers, people rushing around, and urgent chatter. WS: [...]